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Seller's Guide - Multi-Point Marketing Plan...

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Successful Marketing Of Your Home Requires

A Complete, Systematic Approach





To motivate a successful sale, you need to employ a systemized approach to marketing your home.  Remember, there’s no ONE single method that will automatically make your home sell immediately. 

Here’s a checklist of Access Real Estate Multi-Point Top Dollar Marketing Plan

  1. Submit your home listing for exposure to thousands of active agents in Sacramento, Placer, San Joaquin, Stanislaus and Merced Counties via Multiple Listing Service databases.

  2. Place your home on my website, under "View Our Listings" with tons of pictures and lots of written text describing your home's features and lifestyle benefits.  This is much, much more than can be placed on a single flyer or on the MLS

  3. Provide you with PROVEN professional advice on dressing-up your home to show exceptionally well, and to sell for the highest possible price.  We will consult with you to find out your budget for your home dress-up and maximize every red cent.  This marketing point is very important!!

  4. Promote your home for advertisement with the Modesto Bee (the Bee provide substantial discount on advertisement for licensed real estate agents) and make certain to reference Access Real Estate website of your home.  The Modesto Bee has a combined circulation of about 75,000 readers.  There’s only so much room on the Bee to advertise, but when I reference your home on my website, the amount of room is endless!!

  5. Create custom publicity flyers about your home for personal distribution to hundreds of active agents in the community.

  6. Create a custom “listing book” to be placed in your home for buyers to reference home features, lot, utility and tax information, neighborhood benefits, schools, shopping, medical and other buyer advantages of your home.

  7. Maximize showing exposure through professional signage—ALSO specifically designed with proven strategies to motivate buyer calls.

  8. Enhance convenience of buyer viewing, yet maintaining security for you and your family by placing your home on a keysafe lockbox.

  9. Promote your home through public Open Houses.

  10. Educate you and your buyers on the numerous financing plans to make buying your home EASY!

  11. Suggest constructive changes to your home to make it more appealing…and a higher-priced sale more likely to interested buyers.  Many suggestions can capture up to $10 for every $1 invested.

  12. Send a personalized letter and flyer to residents in your neighborhood promoting the features and lifestyle benefits of your home, while also encouraging them to visit Access Real Estate website to gain more information about your home.  Studies have shown many homes sell because neighbors referred friends and acquaintances.

  13. Keep you educated and up-to-date on listing and selling market conditions in your area.

  14. Update you on all activity regarding your home: agent showings, open house attendance, agent tours, sign inquiries, etc.

  15. Ensure your home security by tracking all home showing agents and the public using special sign-in sheets.

  16. Follow-up on all agent showings to answer questions and motivate interested buyers to purchase your home.

  17. Ensure that any offers from buyers are pre-qualified and capable of closing on the purchase —saving you time and money from unqualified buyers.

  18. Actively represent YOU in contract negotiations with buyers to help get the highest selling price for your home, and minimize any stress incurred in selling your home.

  19. Coordinate escrow, financing, and closing activities on your behalf to ensure a smooth, hassle-free closing.

  20. Coordinate repairs needed to secure a sale.


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Contact an Access Real Estate Professional  Today for

a Consultation to Develop Your Home Selling Plan!


2017  Access Real Estate | 1165 Scenic Drive, Suite C3,  Modesto, CA 95350

Voice: 209.577.6077 | Fax: 209.579.2351 | California BRE: 01508013